Writing result-oriented ad copy is difficult, as it must appeal to, entice, and convince consumers to take action.
Ripe, enticing South African Shiraz, packed with blackcurrants and blackberries and enveloped in fragrant spice.
Complex, appealing red left on the lees - the remains of fermentation - for added texture and packed with raspberries and blackberries, with a faint, insistent aroma of spice.